Impressive demographic targeting options for advertisers. Look for yourselffacebook advertising demographic targetingFacebook demographic targeting options Infographic via WordStreamLocation age gender relationship status education level work life events political affiliation – theyre all here as youd expect but theyre just the tip of the iceberg.Perhaps the most interesting demographic targeting feature available to you on Facebook is the financial option. Being able to ensure that the people who see your ad can afford the products or services youre selling is a great way to trim wasted ad spend.
If youre targeting an affluent marketing check out my post on luxury marketing Germany WhatsApp Number Data strategies.7 Custom AudiencesRemarketing is incredibly valuable. This is not news.People who see your remarketing ads are on average twice as likely to convert and three times more likely to engage. In other words its a no-brainer.facebook advertising custom audiencesFacebook custom audiences remarketingFacebooks version of remarketing is called Custom Audiences. This gets your ads in front of three groups of peopleWebsite visitors People who have visited your website or specific pages within a certain period of time.
Another reason you need the Facebook pixelContact lists People who have shared their email or phone number with your company e.g. theyve signed up for your newsletter or attended one of your webinars. You upload this list to Facebook.App users People who have used your app.Because these people already know your brand youll want to use Custom Audiences to push your hard offers and to try to force these people to take an action. That could mean signing up for
發表於 2024-3-11 17:15:07
